Your Manuscript = Your Business Card
Have you ever been on a job interview? Have you ever attended a business convention? Have you ever owned and run your own business? If you've done any of these things, then you probably have encountered business cards.
A business card has a dual purpose. First of all, it tells people who you are. It says, "I'm Joe Blow, licensed plumber," or "I'm Betty Buys-a-Lot, personal shopper." Secondly, a business card tells a potential customer or client what to expect from you and your service. "Pipes unclogged in five minutes flat or double your money back." "Hate shopping for your mother-in-law's birthday? I can help!"
Pretty basic, right?
So, what is a writers business card? Why, his or her manuscript, of course.
Remember, the editor is a busy person. She wants to read your manuscript and quickly make up her mind if her publishing firm can use your services. She needs to be convinced from the very first line, the very first paragraph, the very first page that you are who you claim to be--a capable writer--and that you can deliver the goods--a complete, publishable manuscript.
Your job is to make your business card as professional as possible. No sprinkled lavender cologne, no fancy fonts, print faces or paper colors. Remember, this is a professional presentation--not your teenage daughter's diary. Act like a professional and you will be treated as such. |
